[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.cinuba.sk\/socialne-siete-a-seo-e-shopu\/#Article","mainEntityOfPage":"https:\/\/www.cinuba.sk\/socialne-siete-a-seo-e-shopu\/","headline":"Soci\u00e1lne siete a SEO e-shopu","name":"Soci\u00e1lne siete a SEO e-shopu","description":"Optimaliz\u00e1cia e-shopu sa v z\u00e1sade neodli\u0161uje od optimaliz\u00e1cie ak\u00e9hoko\u013evek in\u00e9ho webu. Nejak\u00e9 drobn\u00e9 rozdiely sa samozrejme n\u00e1jdu, no z\u00e1kladom je pr\u00e1ve to, aby ste dodr\u017eiavali v\u0161etky v\u0161eobecn\u00e9 z\u00e1sady SEO. D\u00f4le\u017eit\u00fd je obsah, \u0161trukt\u00fara, k\u013e\u00fa\u010dov\u00e9 slov\u00e1 a spr\u00e1vne zvolen\u00e9 tagy. V nasleduj\u00facich riadkoch sa v\u0161ak pozrieme na off-page faktory, ktor\u00e9 taktie\u017e z\u00e1sadne ovplyv\u0148uj\u00fa optimaliz\u00e1ciu v\u00e1\u0161ho online […]","datePublished":"2020-01-23","dateModified":"2024-02-21","author":{"@type":"Person","@id":"https:\/\/www.cinuba.sk\/author\/#Person","name":"","url":"https:\/\/www.cinuba.sk\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/614460c3109f6ef46730ae87c5e2be623f574940fabcec1214dc0d8d5af688cf?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/614460c3109f6ef46730ae87c5e2be623f574940fabcec1214dc0d8d5af688cf?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"cinuba.sk","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.cinuba.sk\/wp-content\/uploads\/img_a312278_w16915_t1590574353.jpg","url":"https:\/\/www.cinuba.sk\/wp-content\/uploads\/img_a312278_w16915_t1590574353.jpg","height":0,"width":0},"url":"https:\/\/www.cinuba.sk\/socialne-siete-a-seo-e-shopu\/","about":["V\u00fdrobky"],"wordCount":403,"articleBody":" Optimaliz\u00e1cia e-shopu sa v z\u00e1sade neodli\u0161uje od optimaliz\u00e1cie ak\u00e9hoko\u013evek in\u00e9ho webu. Nejak\u00e9 drobn\u00e9 rozdiely sa samozrejme n\u00e1jdu, no z\u00e1kladom je pr\u00e1ve to, aby ste dodr\u017eiavali v\u0161etky v\u0161eobecn\u00e9 z\u00e1sady SEO. D\u00f4le\u017eit\u00fd je obsah, \u0161trukt\u00fara, k\u013e\u00fa\u010dov\u00e9 slov\u00e1 a spr\u00e1vne zvolen\u00e9 tagy. V nasleduj\u00facich riadkoch sa v\u0161ak pozrieme na off-page faktory, ktor\u00e9 taktie\u017e z\u00e1sadne ovplyv\u0148uj\u00fa optimaliz\u00e1ciu v\u00e1\u0161ho online obchodu, konkr\u00e9tne na va\u0161u aktivitu na soci\u00e1lnych sie\u0165ach.Facebook je v\u00e1\u0161 najlep\u0161\u00ed kamar\u00e1t  Soci\u00e1lne siete, to s\u00edce nie je len Facebook, no pr\u00e1ve on, aj dnes let\u00ed najviac. Ak teda za\u010dnete pracova\u0165 na off-page seo optimaliz\u00e1cii, ako prv\u00fa vec, by ste si mali zalo\u017ei\u0165 funpage na Facebooku. Pri jej zakladan\u00ed sa s\u00fastre\u010fte na tieto veci: N\u00e1zov– mal by by\u0165 rovnomenn\u00fd s n\u00e1zvom v\u00e1\u0161ho e-shopu Doplnenie n\u00e1zvu\u2013 ak je n\u00e1zov internetov\u00e9ho obchodu nezrozumite\u013en\u00fd, teda nehovor\u00ed presne o tom, \u010do pred\u00e1vate, v n\u00e1zve va\u0161ej FB str\u00e1nky m\u00f4\u017eete pou\u017ei\u0165 aj kr\u00e1tky text, ktor\u00fd dovysvetl\u00ed to, \u010do vlastne pred\u00e1vate. Napr\u00edklad, obchod s n\u00e1zvom hakibaki.sk, na ktorom pred\u00e1vate detsk\u00fa obuv, sa m\u00f4\u017ee na Facebooku vola\u0165 \u2013 \u201eHAKIBAKI.SK \u2013 kvalitn\u00e1 detsk\u00e1 obuv svetov\u00fdch zna\u010diek\u201c. Naplnenie str\u00e1nky– zo za\u010diatku nebudete ma\u0165 ve\u013ea fan\u00fa\u0161ikov. Na to, aby ste ich z\u00edskali, mus\u00ed va\u0161a str\u00e1nka zauja\u0165 po vizu\u00e1lnej str\u00e1nke. Preto si dobre vyberte svoju tituln\u00fa a profilov\u00fa fotku a str\u00e1nku taktie\u017e napl\u0148te nejak\u00fdm obsahom. M\u00f4\u017eete zdie\u013ea\u0165 pr\u00edspevky alebo vytvori\u0165 r\u00f4zne fotoalbumy. Ako na Facebooku oslovi\u0165 \u013eud\u00ed?  \u013dud\u00ed oslov\u00edte len tak, \u017ee na va\u0161ej str\u00e1nke bud\u00fa zauj\u00edmav\u00e9 veci. Ur\u010dite nie je dobr\u00e9 ka\u017ed\u00fd de\u0148 zdie\u013ea\u0165 dvesto fotografi\u00ed a produktov z va\u0161ej str\u00e1nky. Sk\u00f4r sa sna\u017ete vytv\u00e1ra\u0165 zauj\u00edmav\u00fd a p\u00fatav\u00fd obsah. Pokojne zdie\u013eajte aj \u010dl\u00e1nky \u010di vide\u00e1 z in\u00fdch webov. Na domovskej str\u00e1nke v\u00e1\u0161ho internetov\u00e9ho obchodu by ste v\u0161ak mali ma\u0165 ur\u010dite blog a \u010dl\u00e1nky z neho zdie\u013ea\u0165 aj na soci\u00e1lnych sie\u0165ach. Ve\u013ek\u00fdm plusom s\u00fa r\u00f4zne s\u00fa\u0165a\u017ee, zalo\u017een\u00e9 na zdie\u013ean\u00ed.                                                                                                                                                                                                                                                                                                                                                                                         4.2\/5 - (15 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Soci\u00e1lne siete a SEO e-shopu","item":"https:\/\/www.cinuba.sk\/socialne-siete-a-seo-e-shopu\/#breadcrumbitem"}]}]